At Prostobox.com we have been helping with the delivery of goods from American stores for several years and know exactly what our customers expect. Over these years, our service has handled hundreds of thousands of packages – from rare collectible sneakers to the latest Apple gadgets.
Our team analyzed the experience of past sales and prepared a simple and clear guide so that your Black Friday 2025 shopping goes as profitably and safely as possible.
Author: Sergey Belyaev, US shopping expert at Prostobox.com
Reading time: 14 minutes
What is Black Friday?
Black Friday — is the biggest sales day of the year, which traditionally follows Thanksgiving Day in the USA. It is the unofficial start of the Christmas shopping season, when retailers offer the biggest discounts.
The name comes from an old accounting practice: losses were recorded in red ink, and profits – in black. On this day, stores moved "into the black" thanks to the huge influx of shoppers. For you, this is a unique opportunity to buy branded goods from the USA at prices that do not occur at any other time of the year. Discounts can reach 70-80%.
When Black Friday Is in 2025 and How Long the Sale Lasts
The official date of Black Friday in 2025 is November 28.
However, it is important to remember: many American online stores start their sales in advance. The peak discounts last for an entire week, which also includes Cyber Monday.
· Beginning of November: "Early" promotions (Early Black Friday Deals).
· Sale week (24-30 November): Main discounts.
· Thanksgiving Day (27 November): Major online stores, such as Amazon, often launch their best deals on Thursday evening.
· Black Friday (28 November): Peak of the sales.
· Cyber Monday (1 December): Continuation of the sales with a focus on electronics.
Where to look for discounts? A guide to the best stores in the USA
So you don’t waste time searching, we turned to the most reliable source – the experience of Prostobox customers. We studied order data from past Black Fridays and selected stores that offered real discounts and didn’t disappoint on quality.
Electronics and gadgets
This is where the most anticipated discounts are. Pay attention to smartphones, smartwatches, and game consoles.
· Amazon: Look for discounts on their own devices (Kindle, Echo), as well as on the latest Apple Watch, Google Pixel, GoPro, and Sony headphones.
· eBay: In the Daily Deals and Refurbished sections, you can find Samsung smartphones, Xbox consoles, and Bose audio equipment with discounts of up to 60%.
· B&H Photo Video: A place for professionals and fans of photo and video equipment: Canon, Nikon, Sony cameras, and studio equipment.
Laptops and PC components
· Amazon и Newegg: Discounts of up to 40% on Samsung SSDs, CORSAIR RAM, and MSI gaming laptops.
· eBay: An excellent selection of prebuilt PCs and laptops from Dell, HP, Acer, and Microsoft.
Clothing, shoes, and accessories
· 6pm and Zappos: The largest outlets. Discounts on Michael Kors, Calvin Klein, and Tommy Hilfiger can reach 70%.
· Macy's: A legendary department store with discounts on everything from Ralph Lauren to Columbia.
· Levi's: The official website usually offers a 40% discount on everything.
· New Balance: Check out the American website to order "Made in USA" sneakers at the best price.
Kids' products and toys
· ShopDisney: The official store featuring characters from Marvel, Star Wars, and classic cartoons.
· Carter's и Oshkosh: The most popular children's clothing brands. Look for multipacks of bodysuits, pajamas, and jackets at affordable prices.
· Amazon и Mattel: A huge selection of LEGO, Barbie, Hot Wheels, LOL, and much more.
Cosmetics and vitamins
· Sephora: Gift sets and cosmetics from global brands will be in the "Sale & Offers" section.
· iHerb, Puritan's Pride, Vitaminworld: Ordering products from America like vitamins and dietary supplements is especially выгодно during this period. Look for "2 for the price of 1" promotions and big discounts on supplements.
Home and sports goods
· Amazon и Wayfair: Everything for comfort: from bedding and decor to Dewalt tools.
· Evo and Bass Pro: Specialized stores for outdoor enthusiasts, for example, camping and fishing gear.
How to shop in the USA with Prostobox
We know that everyone has their own approach to shopping. That’s why Prostobox offers two convenient ways to shop in the USA – choose the one that suits you best.
Method 1: If you have a card for international purchases
This method is for you if you have a suitable bank card and are ready to place orders yourself.
How does it work?
1. You register on Prostobox.com and get your personal address in the USA.
2. You choose and pay for products in stores yourself, specifying our address for delivery.
3. The store sends the order to our warehouse, and we receive it and prepare it for shipment to you.
Advantages: Full control over the process, maximum freedom of choice.
Method 2: If you don’t have a card or need help with the order
Suitable if you don’t have a suitable card or don’t want to deal with placing the order.
How does it work?
1. You find the product you need and send us the link to it in your personal account.
2. Our buyers purchase the product themselves.
3. You pay us for the order in a convenient way.
Advantages: No foreign card needed, no language barrier, we take care of all the сложности ourselves.
How to Prepare for Black Friday: Step-by-Step Guide
1. Make a shopping list. Add items to store wishlists in advance. Be sure to review the list of items prohibited from shipment.
2. Get a US address. Register on Prostobox.com right now. You will receive a personal address at our warehouse in the tax-free state of Delaware, which will save you up to 9% on sales tax.
3. Decide on the purchase method. Decide whether you will buy on your own or use our purchase assistance service. If you are buying on your own, we recommend checking whether the store is on our blacklist – we will not be able to accept packages from such stores.
4. Get extra benefits with cashback. Sign up for cashback services. For example, our partners Mr.Rebates, Rakuten and Topcashback allow you to get part of your money back on purchases from thousands of stores. A PayPal account is usually required to withdraw cashback.
5. Keep an eye on announcements. Subscribe to newsletters from your favorite stores.
6. Be ready for the start. The best deals are gone in minutes.
Prostobox – your simple and reliable delivery from the USA
· Reliable packaging: We will carefully pack your purchases so they arrive safely.
· Insurance: All parcels are insured against loss or damage.
· Parcel consolidation: Order from different stores, and we will combine everything into one box so you can save on shipping.
· Inspection and photos: Upon your request, we can inspect the item and take photos.
Special offers from Prostobox
For Black Friday, we always prepare great deals. Follow our announcements and special shipping rates:
· Vitamins from iHerb
· Popular models of sneakers
· American jeans
Frequently Asked Questions (FAQ)
· What time does Black Friday start? Online sales start on November 28 at midnight Eastern Time (ET).
· How long does Black Friday last? Formally one day, but in practice it is a whole "sales week."
· When will Black Friday be in Russia? Promotions in Russia are incomparable in value to sales in the USA. With Prostobox you get access to the real American Black Friday.
· How can I pay for the purchase? With an international card or through Prostobox buyers.
Conclusion
Black Friday 2025 – is the best time for shopping in American online stores. Prepare in advance and trust delivery to a reliable partner.
Register on Prostobox.com and get a free address in the USA to access all sales.